Bio Athletics Case Study

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With customers, influencers, and brand partners spread across the United States, operational accuracy was critical to protecting brand credibility and customer trust.

To support this growth, Bio Athletics partnered with TCB Global to design and execute a scalable, launch-ready supply chain anchored by strategic logistics operations in Orlando, Florida and Las Vegas, Nevada.

The Challenge

Bio Athletics entered the market without an existing logistics or fulfillment infrastructure. The brand required a complete supply chain solution that could support production coordination, warehousing, influencer kit distribution, and direct-to-consumer fulfillment from day one.

Key challenges included launching under tight timelines, fulfilling influencer kits ahead of public release, delivering a seamless DTC customer experience nationwide, and maintaining perfect inventory accuracy. Any missed order, delay, or discrepancy during launch would have negatively impacted brand perception and growth momentum.

TCB Global Solution

TCB Global served as Bio Athletics’ logistics backbone, managing the supply chain from conception through production and into full direct-to-consumer fulfillment. Leveraging its operational strength in Orlando and Las Vegas, TCB Global designed a bi-coastal logistics strategy that supported fast shipping times, redundancy, and long-term scalability.

Structured workflows were implemented to manage inventory intake, storage, order processing, quality control, and outbound fulfillment. TCB Global also prioritized influencer fulfillment, recognizing its importance as the brand’s first physical touchpoint with key audiences.

Execution Highlights

TCB Global executed a comprehensive logistics strategy that included end-to-end supply chain design, production-to-warehouse coordination, influencer kit assembly and distribution, and nationwide DTC fulfillment. Real-time inventory tracking and reconciliation ensured complete visibility and accountability at every stage.

Operations were intentionally designed to scale, allowing Bio Athletics to grow without the need to reengineer its logistics foundation.

Results & Impact

The results of this partnership were immediate and measurable. Bio Athletics launched with zero missed orders and zero inventory discrepancies across all fulfillment cycles. Influencer kits were delivered accurately and on time, and all DTC customers received their orders without delay.

The brand entered the market with confidence, supported by a launch-ready logistics operation built to scale alongside demand.

Related TCB Global Services

TCB Global’s work with Bio Athletics is supported by several core logistics and fulfillment services:

  • Direct-to-Consumer (DTC) Fulfillment Services – Accurate, scalable order fulfillment for national DTC brands.
  • Brand Launch & Go-To-Market Logistics – End-to-end supply chain execution for new product launches.
  • Influencer Kitting & Promotional Fulfillment – Precision assembly and distribution of influencer and PR kits.
  • Inventory Management & Reconciliation – Structured workflows and real-time inventory visibility.
  • Orlando & Las Vegas Fulfillment Operations – Bi-coastal logistics hubs supporting fast national distribution.

FAQs

Q: Can TCB Global support brand launches in Orlando and Las Vegas?
A: Yes. TCB Global specializes in building scalable supply chains for brand launches with operational strength in both Orlando and Las Vegas.
Q: Does TCB Global handle influencer kit fulfillment?
A: Yes. TCB Global manages influencer kitting with precise inventory controls and nationwide distribution.
Q: How does TCB Global prevent inventory discrepancies?
A: Through structured workflows, real-time inventory tracking, and reconciliation processes across all fulfillment locations.

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